TOTO at KBIS 2017


With: GES
Project type:
Exhibit
Scope: Environmental design, space planning, art direction, construction
Team: Melissa Levesque (AE), Joel Gibbs (AM), Karl Baesman (CD), Sam Hornsby (PM)
Role: 3D Designer
Budget: $1,800,000
Time frame: 6 months
Size: 6300 SF
Venue: Orange County Convention Center, Orlando, FL



Project Objectives
Show that TOTO has released a series of new products.  Present new products in a refreshed exhibit that aligns with global branding

Overarching Campaign Theme
TOTO’s motto for its KBIS 2017 presentation was “People First Innovation.” Every TOTO innovation has a single motivation: helping people feel cleaner and more alive. That means a TOTO bathroom is always more than a routine. It’s a ritual where every innovation, every detail, is designed with the user in mind.